Nitro Commerce, a leader in digital marketing innovation, launched Nitro Ads. This AI-powered advertising platform provides a unique alternative to the traditional Meta and Google ecosystems. Nitro Ads, driven by Nitro’s proprietary NitroAi algorithm, allows advertisers to target high-intent users across a wide spectrum of publishers, creating a whole new avenue for performance-driven marketing.

Powered by advanced first-party data and a patent-pending algorithm, Nitro Ads enhances targeting precision by identifying users with strong purchase intent at crucial decision-making stages. This groundbreaking solution allows advertisers to increase Return on Ad Spend (RoAS) by up to 5x.

To fuel its AI-powered ads, Nitro has strategically partnered with the leading platform Disney+ Hotstar, ensuring that campaigns reach consumers on platforms where they are most engaged. These collaborations expand Nitro Ads’ reach and impact, positioning it as a powerful player in the digital marketing ecosystem outside of Meta and Google.

Umair Mohammed, founder of Nitro Commerce, highlights the significance of this solution: “Our vision with Nitro Ads is to offer brands an intelligent, performance-driven channel that moves beyond traditional platforms like Meta and Google. By collaborating with Disney+ Hotstar, we enable advertisers to connect with the right audience at the right time, ensuring that every ad dollar is optimized for performance. With the depreciation of cookies, we see this as an opportunity to reshape advertising in a more privacy-centric and data-compliant way that benefits both advertisers and users.”

Mohammed further emphasized Nitro Ads’ mission to create deeper customer engagement: “Through our unique AI-driven technology and partnerships, we’re not just delivering ads; we’re providing advertisers with the tools to maximize engagement and conversion. Our platform ensures that campaigns are personalized, relevant, and delivered with precision, driving real business outcomes for brands.”

Already delivering impressive results for brands like Fiona Diamonds, Nitro Ads continues to set new benchmarks for digital marketing success. As the platform expands its partner ecosystem, Nitro Ads is helping brands thrive in the increasingly complex world of e-commerce and driving sustainable growth.