Addressing the pressing issue of micronutrient deficiencies among children and pregnant women in India, a new affordable milk mixes enriched with 34 essential nutrients was launched at the International Startup Festival 2024. This innovative solution aims to bridge nutritional gaps, providing a cost-effective way to improve health outcomes for vulnerable populations.

Micronutrient deficiencies can lead to weakened immune systems and long-term health issues. Despite advancements in healthcare, many children and pregnant women in India still struggle to receive adequate nutrition. This new milk mix offers a simple, effective solution—one glass can provide nearly 80% of the nutrients found in a full meal, ensuring crucial vitamins and minerals reach those who need them most.

Dr. Siva Mahesh Tangutooru emphasized the impact of this initiative: “Nutriwiz makes it possible for a child to meet 80% of their daily nutritional needs from a simple, affordable Rs.6 glass of our millet-based health drink. We are committed to addressing India’s micronutrient deficiencies and helping every child grow into a healthier future.”

Malavika Daggubati highlighted the company’s collaborative approach: “By collaborating with governments and NGOs, Nutriwiz is working to make these nutritional solutions available to all sections of society. Every product we place on the market is designed to make a positive impact. This is our way of giving back to society, ensuring every child enjoys a nourished childhood. We believe nutrition should be equal for all, as it’s the first step towards a stronger, developing India.”

This launch represents a significant stride in combating nutritional deficiencies in India, offering an affordable, nutrient-rich solution to improve the health and wellbeing of future generations.